Clinix Health Group has partnered with two renowned soccer players and an Olympic silver medalist in its campaign to educate and raise awareness of common substance use disorders and addiction.
Clinix Health Group says that in its ongoing efforts to educate, inform and uplift the various communities in which it operates, it is collaborating with three of the country’s sports stars. Some of them faced substance use disorders and addiction at the peak of their careers.
The campaign was launched at a media event on Wednesday June 19 at the Solomon ‘Stix’ Morewa Memorial Hospital, located south of Johannesburg.
The following sports stars have been revealed as campaign ambassadors who will work closely with Clinix Health Group to deliver the overall message to foster empathy and destigmatize addiction and addiction disorders. substance use:
Modise is well remembered for successfully becoming the first African player to score 100 goals in international football in 2014, Clinx Health Group said.
According to Clinx, Modise is originally from Soweto, where she remembers seeing her peers fall through the cracks, leading most of them to use drugs as a form of escape.
The group adds that Modise has established a foundation that aims to uplift communities by empowering women through life skills and leadership workshops through:
Parker is a former Bafana Bafana and Kaizer Chiefs attacking midfielder who now plays for PSL team, TS Galaxy.
Known on and off the field for his discipline, Parker juggles a busy football and school schedule, Clinix says. In 2020, he obtained his qualification in sports management.
Manyonga is a 33-year-old athlete who has struggled with addiction for more than a decade, Clinix says.
According to the group, he was suspended for the first time in 2012 for 18 months after crystal meth was detected in his urine. After serving his entire suspension, he continued to use drugs and become involved in criminal activity.
Clinix Health Group says his life improved when he moved to Pretoria in 2015, where he earned a place on the South African Olympic team that competed in the 2016 Rio Olympics. Manyonga won a silver medal at the tournament.
After all the accolades and lucrative endorsements at the peak of his career, Manyonga unfortunately suffered a relapse in 2020, which led to a four-year ban which ends in December 2024, Clinix adds.
“As Clinix Health Group, we are proud to be a responsible corporate citizen who cares about the well-being of the communities we serve. This awareness campaign is very important for us as our country is facing a gigantic drug problem that affects all races, classes and age groups,” says Matshepo Majola, Chief Marketing Officer, Clinix Health Group.
photo by Happy Modise