TikTok, the leading short-form video platform, and Vodacom, the esteemed South African mobile communication company, partnered to unveil the 2023 TikTok Top Creator Awards powered by Vodacom NXT LVL. This prestigious event took place at Vodaworld in Johannesburg on 9 February, serving as both a tribute to the accomplishments of content creators and a catalyst for shaping the future of media and entertainment throughout Africa.
With its innovative features and ease of creation, TikTok has become a powerful tool for content creators to showcase their talent and forge impactful careers, making the Top Creator Awards a fitting celebration of their achievements. In its second year, the event sought to recognise the individual accomplishments of creators and acknowledge the symbiotic relationships formed with their audiences. Through genuine connections, they have built fulfilling careers and contributed to the cultural richness of their communities.
Bianca Sibiya, TikTok’s Head of Content Operations in Sub-Saharan Africa, shared that the awards are designed to inspire, guide, and empower the next generation of talent. “The #TopCreator2023 awards give us an opportunity to recognise and celebrate our talented content creators from across the continent. We’re incredibly proud and inspired by these creators, who significantly impact their communities through innovative, engaging and captivating content. Congratulations to all the winners and nominees.”
Mathys Venter, Managing Executive for Prepaid and Loyalty at Vodacom South Africa adds, “Congratulations to all the winners and nominees of the 2023 TikTok Top Creator Awards. Through this initiative in collaboration with TikTok, we hope to continue shedding light on the ever-evolving creative industry across Africa. We remain committed to providing creators with technological solutions that empowers their entertaining content creation.”
During December 2023, TikTok fans voted for their favourite creators, and winners were chosen by public vote and a TikTok judging panel, with one winner emerging from each category.
2023 Top Creator Awards Winners:
Sports Creator of the Year in Sub-Saharan Africa
Gaming Creator of the Year in Sub-Saharan Africa
Entertainment Creator of the Year in Sub-Saharan Africa
Lifestyle and Education Creator of the Year in Sub-Saharan Africa
Trailblazer (Emerging) of the Year in Sub-Saharan Africa
Africa Rising (Community) Creator of the Year in Sub-Saharan Africa
Publisher of the Year in Sub-Saharan Africa
- PulseNigeria247 (Nigeria)
- Song of the Year in Sub-Saharan Africa
The ceremony showcased talent and diversity, featuring dynamic performances by renowned artists like Tyler ICU and Thozi Music and a special appearance by the TikTok Top Creator Overall Winner for 2022, Dennis Ombachi.
Known as the Roaming Chef, Ombachi is well known for his famous phrase ‘Chop tomato and onion, done,’ and a retired rugby player. During his athletic era, Ombachi played for Kenya 7s, representing the country at the 2016 Summer Olympics. He was also part of the squad that represented Kenya at the 2013 Rugby World Cup Sevens in Russia.
Beyond entertainment, these awards underscore the economic empowerment fostered by TikTok and Vodacom. They highlight the platform’s role in nurturing diverse talents from various backgrounds and countries, contributing significantly to the burgeoning digital economy in Africa.