adidas Originals and Pharrell Williams Expand the VIRGINIA Universe with the VIRGINIA Vario FLAT EARTHER Suede Iteration

Grounded in craft, adidas Originals and Pharrell Williams introduce the next iteration of the VIRGINIA Vario FLAT EARTHER silhouette – now, in two suede colorways: Black and Blue.

Following the model’s debut earlier this year, VIRGINIA Vario FLAT EARTHER is rooted in the adidas Yoga Vario, a 2004 shoe born from the discipline of yoga and the philosophy of mindful movement, the silhouette continues to be reimagined through Pharrell’s lens – a study in groundedness, balance and play with perspective. Carefully considered. Expressive yet grounded.

This latest shifts into premium suede territory, bringing a softer, more lived-in feel while preserving the FLAT EARTHER’s low-profile, lifestyle-first DNA.

The result doubles down on the VIRGINIA Vario FLAT EARTHER’s original thesis: low-profile, premium, and loaded with intentionality. The suede upper lends a soft, tactile finish to the sneaker’s clean geometry. A magnetic closure system replaces traditional laces, offering an effortless on-and-off motion that reinforces the model’s philosophy of intentional, frictionless movement. Leather stripes run alongside the sidewalls, anchoring the design in adidas’ visual heritage, while a rubber outsole completes the construction, finished with VIRGINIA branding underfoot.

VIRGINIA is Pharrell Williams’ creative pseudonym and cultural platform, a direct connection between Williams’ creative world and his audience. Rooted in his home state and reaching globally, it is a destination for music, community, limited-edition merchandise, live events, and boundary-pushing design.

The VIRGINIA Vario FLAT EARTHER in Suede by Pharrell Williams is available in Black and Blue for R2799 on adidas.co.za.

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