Castle Lite, the pioneering beer brand known for its unwavering history to
supporting and showcasing local and international talent, proudly partnered with
Grammy Award-winning musical maestro Black Coffee to host an official send-off
party ahead of his historic show at Madison Square Garden. Press Briefing was
hosted by actor Lawrence Maleka and DJ Sabby hosted for the evenings
proceeding, this exceptional event took place on the 28th September at Altitude
Beach Club in Fourways and featured a star-studded lineup of artists. It was an
unforgettable evening of music, culture, and celebration.
The official send-off party leading up to Black Coffee’s Madison Square Garden
performance was nothing short of extraordinary. DJ Stopper, Uncle Partytime,
Kitchen Mess, Thakzin, Murumba Pitch, and the incomparable Black Coffee
himself, featuring Bucie, Shoba, Pansula, Ribatone & Msaki, Mondli Ngcobo and DJ
QUE, graced the stage with mesmerizing performances. The collective talent on
display truly made this event the ultimate send-off party.
As proud enabler, Castle Lite has worked alongside Black Coffee to ensure top
South African and African talent support him on the world’s most iconic stage.
Earmarked artists who were also part of the line-up offered South Africans the
opportunity to get a taste of the October show with Bucie, Msaki, Pansula &
Ribatone & Shoba & Mondli Ngcobo performing with him at the garden (MSG).
“Castle Lite is thrilled to have been part of this historic celebration with Black
Coffee. We have always been at the forefront of innovation and music, and this
collaboration exemplifies our commitment to these ideals. Black Coffee’s set was
mind-blowing, a testament to his exceptional talent and dedication to his craft.
We are honoured to have played a role in bringing this unforgettable experience
to life”, added Colleen Duvenage, Brand Director at Castle Lite
The event drew celebrities and music aficionados from far and wide, underscoring
the international appeal of Black Coffee’s music and the vibrant South African
culture. Renowned artists, A-list actors, and influencers alike came together to
celebrate this momentous occasion, transforming it into a star-studded soirée that
will be remembered for years to come. The crowd reached into their bags AT
20H00 caused a visual spectacle by litening up the venue in green as part of the
love and farewell moment for the man of the hr #TheUltimateSendOff.
Castle Lite and Black Coffee were committed to ensuring that this send-off party
was experienced by their dedicated fans. Over 1,000 attendees had the privilege
of witnessing this historic send-off of musical talent, unlocking cherished memories
that will last a lifetime. Let’s not forget to the electric atmosphere, Castle Lite
collated thousands of farewell messages off twitter for Black Coffee and handed it
over to him as part of their farewell send off – truly ULIMATE in every way.
This send-off party wasn’t just about Black Coffee’s achievements but also a tribute
to the rich musical heritage of South Africa. The fusion of talent and culture
exemplified the essence of South African patriotism, instilling a profound sense of
pride and unity among attendees and Castle Lite couldn’t more proud to be a
part of this historical send off as well as platform provided by them for the artists
who accompanies Black Coffee to the most iconic stage in the world.
As Black Coffee continues to make history on the global stage, Castle Lite and the
entire South African community stand proudly behind him, united by their shared
love for music and their unwavering support for his extraordinary talent. This send-
off party was an unforgettable testament to the limitless possibilities of South
African music and culture.
Here is the full list of artists played on the 28th September
- 16h00-17h00: Chaxlie
- 17h00-17h45: DJ Stopper
- 17h45-18h30: Kitchen Mess
- 18h30-19h15: Thakzin
- 19h15-20h00: Murumba Pitch
- 20h00-21h30 Black Coffee set – Shoba, Pansula, Ribatone & Msaki & Mondli
Ngcobo - 21h30-22h15: Que DJ
- 22h15-23h00: Uncle Partytime
Full list of artists playing on the 7th October :
Some of the Celebrities who attended the evening included :
- Robert Glasper
- Nhlanhla Mafu
- TK Dlamini
- Busiswa
- Thabang Molaba
- Mpho Sibeko
- Mordah Bongs
- Mome
- Liesl and Musa Mthombeni
- Blaqdiamond
- Andile Dlamini (Banyana Banyana Captain)
Please follow us and tag us on FOR FURTHER announcements:
o Instagram: @castlelitesa
o Twitter: @castlelitesa
o Facebook: @castlelitesa
hashtags #UltimateSendOffParty #CastleLite
For More information please kindly reach out to:
Capacity Relations Pty Ltd
sarit@capacityrelations.co.za
zama@capacityrelations.co.za